Our Story

American Bonfire Co. was launched in 2017 as a community for the adventurers who travel off the beaten path. American Bonfire Co. represents music-loving, backroad journeying, windows down, high-flying, authentic men and women who know they are here on this earth to live this one life we have to the fullest.

To us, bonfires mean community: for those out in the country sitting on their tailgates, the surfers on the beach, the adventurers in the snow, the travelers in foreign lands, and tight knit friends and family coming together. We're drawn not just to the warmth and beauty of a bonfire, but also the shared laughter, stories, and music we find there.

At American Bonfire Co. we use local and mother-owned businesses for sourcing our amazing product, we implement fair trade practices when purchasing our incredible handmade bag designs in Guatemala, and we select one U.S. charity each month to contribute a portion of our sales. Because for the team here at American Bonfire Co., we know living life to the fullest also means loving this world around us to the fullest.